South Hall 117A
1 College Circle Geneseo, NY 14454
B.S. SUNY Geneseo; M.S. SUNY Buffao
Ph.D Rutgers University
INTD 105: Writing Seminar:
Writing Seminar is a course focusing on a specific topic while emphasizing writing practice and instruction, potentially taught by any member of the College faculty. Because this is primarily a course in writing, reading assignments will be briefer than in traditional topic courses, and students will prove their understanding of the subject matter through writing compositions rather than taking examinations. Required of all freshmen. Prerequisites: Enrollment limited to freshmen.
MGMT 333: Market Research
An in-depth study of the fundamentals of marketing research, with emphasis on appropriate methods of survey research. Topics include the role of marketing research in achieving total quality management; principles of research design and exploratory research; survey design and administration; and data analysis techniques. Prerequisites: MGMT 331 and ECON 202. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Offered every spring