• TR 4:00-5:30 pm
  • except Tuesdays of 9/10, 10/20, 11/11, and 12/8
  • & by appointment


  • mass communication
  • media effects
  • media and cultural studies
  • gender
  • race and ethnicity
  • research methods

Atsushi Tajima

Associate Professor


Blake B 119
1 College Circle
Geneseo, NY 14454

Atsushi Racing 200x200

Atsushi Tajima has been a member of the Geneseo faculty since 2007.

Faculty Information


  • Ph.D. in Journalism and Mass Communication, University of Wisconsin-Madison (2006)

Research Interests

Dr. Tajima tries to understand how the media operate, produce cultural products, and shape ways audiences think about themselves and their world. He emphasizes the extent to which we learn about society, such as politics, ourselves, and how to behave the social norm from mass-mediated messages. Current research focuses on how peoples globally are represented in the media and how they can be media users and message senders using critical theories of race, ethnicity, gender, social class, globalization, media production, and audience effect to answer his question. His recent research appears in Inter-Asia Cultural Studies, Journal of Magazines and New Media Research, Newspaper Research Journal, and Communication and Critical/Cultural Studies.


  • Association for Education in Journalism and Mass Communication
  • Eastern Communication Association
  • International Communication Association
Fall 2015 Classes

COMN 160:
S/Intro to Mass Communication

    This course is designed to survey mass communication in both historical and contemporary contexts. Students are introduced to the broad function of mass media, as well as the specific function of eac
    h medium. The roles of technology and the impact of mass communication on society and individuals are also explored.
Read more.

COMN 368:
Research in Media&Cultural St

    This course explores and applies selected textual, qualitative and critical perspectives in media studies, as well as an overview of major trends and developments in contemporary research in this area
    . Research methods in media and cultural studies are emphasized. Prerequisites: COMN 103 and COMN 160, and a minimum 3.00 average in the major, or perjmission of instructor. Offered every other year
Read more.

COMN 388:
Exp:Photography as Visual Comm