Sample Grad Courses Sample Grad Electives Optional Advanced Certificates of Achievement Why study marketing analytics at Geneseo? This program allows Geneseo undergraduates to complete both a bachelor’s and a master’s degree in an accelerated format, saving both time and tuition. The University of Rochester’s Simon Business School STEM-designated MS in Marketing Analytics delivers strong ROI
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Geneseo’s marketing graduates are well prepared for careers in advertising, public relations, social media marketing, digital marketing, market research, sales management, and brand management.
Interpersonal communication, mass communication, public speaking—students of human communication learn it all. The major integrates both theory and practical application into a comprehensive liberal arts program that encourages individualization.
Business administration students acquire the knowledge and skills to manage and lead in a globally complex business world and in a socially responsible manner.
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